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It’s hard to promote your music when the platforms you’ve spent so much time and effort growing your fan base on disappear. All that work. All that time. Poof! Gone. We then find ourselves at the mercy of the social media kingpins who allow us to rent a little attention from our audience here and there. There has to be a better way. A way where we have access to our audience even when a major social media platform such as Facebook or Instagram goes down…right? Well in this video I break down the importance of building a social media ecosystem that will position you to grow and have access to your fans even if multiple social media platforms are down or even worse…randomly delete your account. This is how to own your fanbase when social media is dead.

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